#YellforBbrave

As a proud sponsor of the Ziggo Dome, Ziggo welcomes world renowned artists on a weekly basis. Obviously this doesn’t go by quietly. Especially not when the Dutch boy band B-Brave stopped by. Over 10.000 fans were literally screaming on Twitter and Instagram. The top-50 videos were rewarded with tickets for the exclusive concert in Club Ziggo. What the winners didn’t know; they got to go to the big show in the Dome afterwards. Striking campaign? Kinda. Over 2.5 MILLION IMPRESSIONS!

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Campaign, Content